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Digital marketing

Send an email or SMS campaign

Email or text your customers an offer. Every email carries a one-tap unsubscribe link.

Steps

  1. Email: open Email in Digital Marketing, click New Email, pick a ready-made email or Start blank, change the words, Send test to yourself, then Save.
  2. SMS: open SMS, click New SMS, type the Message (up to 480 characters), then Save.
  3. For either, choose All Customers or an Audience Segment, and pick the segment.
  4. On the list, click Send and confirm. Email goes at your mail server's pace; Stop and Resume pause it.

Good to know

Fill Scheduled at to send it later: it goes out within about 5 minutes of that time. Leave it empty and use the send button to send at once.
Customers who unsubscribed from marketing get neither your emails nor your texts.
Email goes only from your own sender in Settings → Email Sender. SMS in India needs an MSG91 key in Settings and DLT registration. Without them the send button says what is missing and sends nothing. Opens and clicks are not measured yet.

Email campaigns go out at the pace your mail server allows, shown on the Sending limit card: Gmail about 500 a day, Google Workspace about 2,000. A big list carries on by itself over more days.

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