Time each step: waits, events and send hours

Steps

1. In a step's When, pick After the previous step and the hours to wait (0 = straight away, 24 = a day).
2. For events pick Before the event or After the event starts, with the hours. The event is the lead's own Key date, or else the sign-up form's date.
3. If they sign up after this time decides what happens when it is already late: Skip it, or Send right away (good for a joining link).
4. Open Only send on certain days / hours to allow only some days and a time window. Outside it the step waits for the next opening.

Good to know

More in this section

• Choose when an automation starts
• What each automation step can do
• Add an if / else check
• Build on the automation canvas
• Test an automation before leads get it
• Write an automation message with AI
• All guides →